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Dolce & Gabbana Loves Cannes

2016 summer campaign inspired by the film festival

featured in News & Reviews Author Pam Williamson, Cannes Editor Updated

During the Cannes Film Festival in May 2016, the Italian fashion house offered up their own “guide to making the most of the Cannes Film Festival”.

Through its ‪#‎DGLovesCannes‬ campaign, Dolce & Gabbana gave us tips on surviving Cannes...and considering that they have dressed numerous celebrities and attendees at the annual festival, we can probably trust them. The summer poster campaign consisted of a series of images of models dressed in the Dolce & Gabbana 'Cannes-style' and depicting how to make the most of this beautiful city.

Rule number one is simple: “Party hard.” This is followed by “Pose on the Croisette” and “Take festival-worthy selfies.” All good advice for one of the most famous festivals in the world. But this advice is also useful for the rest of the summer and indeed any time that you spend in Cannes. It really is a city in which to party hard, enjoy the sights of the Croisette and take plenty of selfies...

So I think it's time we took the advice of this luxury fashion brand, dressed for success and headed out to enjoy Cannes.

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